Marketing Strategies and Tactics I

– Marketing domain strategies. In this category of strategies, you view the world and the market in terms of market share; Know your market share, classify yourself as a leader, challenger, follower or niche. Then plan your marketing strategy accordingly. – Leader: You have dominance in the market, you must emphasize that you are the dominant business in your market […]

Radio frequency distribution systems, equipment

Two-way communication systems are revolutionizing today’s world. New applications are being invented to improve communication properties and ensure secure data transfer modes. Highly secret data or information to be transmitted requires a fully secure, high-frequency radio frequency distribution system/equipment. Especially military and government sources have a great need for a highly competitive system to maintain a secure transfer of their […]

Leaders are responsible

“Everyone has a boss…”, from the President of the United States to the worker on the assembly line in a factory. Leadership and responsibility go hand in hand, you cannot have one without the other, in fact, leadership without responsibility is similar to a dictatorship; accountability without leadership is extremely frustrating at best or an exercise in futility at worst. […]

Advantages of promotional items

If you’ve been considering using branded pens as one of your promotional items, you’re on the right track. Whether you’re a small business owner or a company CEO, it’s critical not to underestimate the power of repeat exposure to your brand. This is the secret of effective marketing strategies. And don’t be disappointed, it’s not essential to break the bank […]