Networking and branding go hand in hand. A Champion Networker can use branding techniques to improve their image, win clients and referrals, and build relationships quickly. Businesses and organizations have been using branding strategies for these similar purposes. These strategies have allowed them to dominate their competition and create business empires. Now is the time for the pros to hang […]
When you’re an avid photographer and you have a desire to spend your working life doing something you enjoy, like photography, it would be a shame if you didn’t follow it, right? You don’t really have to join an institution or pay thousands of dollars to get started. You just need the passion to learn and persevere. Most of the […]
Having a successful career does not always require a high-level degree. There are many courses that have a similar curriculum to undergraduate courses and also offer better job opportunities. The aircraft maintenance engineer course is an excellent example. This course is not a diploma or degree. It is a license that qualifies you to maintain different types of aircraft in […]
In this age of technology, we can overthink many things that are actually quite simple. An example is a technique that I use with Post It Notes. I use this tool all the time to develop presentations that will easily engage an audience and leave a lasting impression. Many recognize this as a storyboard, one that is easy to modify […]
After the criticism of the first chapter of my book, I drew several sentences as good examples of the mistakes I made. Each exhibits redundant word usage. I have included a better sentence structure below each example. Read each sentence and find words that have a repeating meaning and words that add nothing to the sentence. (1) Remember, your goal […]
How many times have you had your vendors in your office, ready to do their “Dog and Pony” show for the newest and hottest new product hitting the market? They create an amazing presentation, point out all the great new features, and tell you this is going to sell as a hit. Energized, you quickly put together a mix of […]
There are a variety of methods to improve the ranking of your page and one of the most important elements is the content. In fact, Google pays a lot of attention to content when deciding a website’s ranking. Authenticity, relevance and accuracy are very important. This is why many websites have started to adopt the well-designed copywriting policy as an […]
The following are the 7 reasons behind the growing importance of content marketing in 2017: 1.) Help marketers make more money, generate more sales, and attract unexpected customers. • This sentence sums it up for me as if a marketing strategy won’t help you make a profit; Small businesses depend on big sales and content marketing. 2.) It helps you […]
Marketers are encouraged to learn to understand and embrace Gen Z. This generation is socially conscious, forward thinking, ambitious, and committed. All their lives they have had access to the Internet and a great deal of technology. While they may not currently be your target audience, by 2020 they will represent almost half of all consumers. Therefore, it is vital […]
My bread and butter as a cameraman (especially a Chicago cameraman) is filming interviews and testimonials. I’ve filmed hundreds of such interviews, worked with other videographers organizing interviews, and seen many more video interviews all over the web. During this time I have learned some important keys to make a good and attractive interview. First point, be brief. When I […]
Recent Comments