Digital Marketing

Ecommerce Website Design Trends You Can Watch In 2017

Website design trends related to eCommerce websites have been changing in sync with the way customers shop. So, to survive in the competitive race, developers need to design websites and consider the trends collected below.

Responsive Design – Many people today prefer to use their smartphones to search for information. This implies that e-commerce website designers should develop sites first for mobile and then for other systems. Ultimately, mobile users will notice the difference once they start enjoying a mobile-friendly experience.

chatbots – As the year goes by, chatbots or conversational bots will soon be transforming the online shopping experience. This would help to understand various requirements and handle queries instantly. The user interface that is supported by artificial intelligence would be used for communication when customers visit the online marketplace. Thanks to a personalized service, everything would be beyond the expectations of the visitor.

cinemagraphs – A year ago, e-commerce sites were known for GIFs. But as time went by, cinemagraphs would soon dominate many sites. These are nothing more than images that appear realistic due to animation. Once posted on landing page banners, customers will always be happy to visit your site at any time.

Personalization in real time – In 2017, the online shopping experience would be taken to a new level. This is because real-time personalization is emerging as an amazing eCommerce trend. Entrepreneurs who have built an online presence can easily monetize through email campaigns and newsletters. They would also be in a better position to improve the customer experience.

Motion-Animation – Motion Animation is a trend that would offer a great way to showcase items. While business owners strive to provide an exceptional shopping experience, visitors would immediately notice the difference. The design trend would play a role when it is required to display jewelry and fashion accessories in a better way.

material designs – Material Design is nothing more than a system that uses resources and tools for an extraordinary digital experience. As the year goes by card-like formats, web development companies will embrace shadow effects, eye-pleasing colors, transitions, and responsive animations. All the features would be highlighted to classify the reviews of different articles.

Vibrant Color Schemes – Ecommerce website design trends would use unique color schemes to attract customers. As the web pages would be designed in bright color tones, the design idea would be relevant to the brand. Also, the developers of an eCommerce website development company would decide the color contrast based on the target audience.

High-quality images – While images are always included during the development of e-commerce websites, short videos are sure to enhance the appeal. In fact, this would help generate leads more than expectations. On the other hand, subtle elements would be highlighted when professionals are designing high-quality images.

With the aforementioned trends, it is obvious that people will always be looking to buy items from an online store. Online shopping would soon gain popularity among people who are always busy in a hectic schedule.

Leave a Reply

Your email address will not be published. Required fields are marked *