Adwords Keyword Research Tools and Tips to Find Profitable Keywords
Adwords keyword research tools are valuable and essential for anyone who uses Google AdWords to promote their websites. Most people think that these keyword research tools are only capable of pulling out huge keyword lists for use in your AdWords pay-per-click (PPC) campaign. Little do they know that these tools are also effective in extracting useful information on keywords that could be used for other PPC campaigns and even search engine optimization. Let’s learn several useful AdWords keyword research tips and why AdWords keyword research tools are so powerful for profitable keyword lists.
A quick keyword research tip before starting a PPC campaign is to create a keyword list of at least 1000 keywords. Keyword research is necessary. Brainstorm and start with a few keywords, maybe 5 main keywords associated with the product. You may want to use several free AdWords keyword search tools online, such as:
1. Overture Keyword Suggestion Tool
Search for the top keywords and copy the related keyword lists to a Notepad file. Dig one level deeper into each related keyword to find variations / extensions of the root keywords. These keywords are what we call long tails. For example, “best AdWords keyword research tools online” is a long tail of the root keyword phrase “AdWords keyword research tools.”
2. Google search engine
Find and visit each of the top 10 search engine results for your specific top keywords. Go to your internet browser under “View”, click on “Page Source” to display the meta-keywords. Copy them. These are golden keywords and phrases that expert webmasters have thoroughly researched. They are yours for free.
3. Google AdWords Keyword Research Tool
This is the web address https://adwords.google.com/select/KeywordToolExternal. This free AdWords keyword research tool is a useful tool. Use the “Site Related” tab to make an interesting discovery of keywords targeted by high ranking websites. You would be pleasantly surprised by some of the keywords that you never would have thought of.
The second AdWords keyword research tip is misleading. It’s like a spy mission: I’ll teach you how to spy on competitors who advertise on Adwords. Using your keyword list, enter a main keyword and take note of the websites that appear in the AdWords text ad on the right in Google. Repeat this for the top 5 keywords and see if there is a common website that appears all the time.
Point to this website to spy. Open a Microsoft Excel document and list all the keywords in your list that this competitor website appears for. Look at the keyword list over a 1-4 week period and see if this website is still showing up for each of the keywords. Remove those who dropped out and retain the ones you are still targeting. There is good reason to do so as there is a chance these are profitable keywords / phrases that will continue to generate income for the website. This explains why you are paying a lot of money to stay in the top 5 in AdWords for these keywords.
Did you know some marketers are using these secret AdWords keyword research tips and tricks to make huge amounts of money? Not only that, they are using AdWords keyword research tools to automate these otherwise manual and tedious tasks. Imagine how painful and fast it is to do this for one product, not to mention repeating it on dozens of websites and products. Learn how you can be like them and start using secret keyword research tips from my free downloadable ebook on my blog. You would also find out which AdWords keyword research tools can exploit your earnings almost instantly.
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