What is market research?

The method of collecting, studying, and decoding data about a market, about a service or product that will be offered for sale in that market, and about the past, present, and ability of customers for the services or products; studies on the characteristics, spending habits, location and needs of your company’s target market, the industry as a whole and the […]

How do I find a great deal to buy?

If you’ve always dreamed of owning your own business, but not necessarily starting from scratch, buying an established business may be right for you. There are many businesses available to buy, from franchises to sole proprietorships. Companies do not always advertise that they are for sale. Sometimes you may not even know a location is going to close until they […]

What Are Leasehold Service Charges?

Leasehold Service Charges Service charges are payable by leaseholders for the services provided by their landlord, or their property management company, under the terms of the lease. They usually cover maintenance and repair of the communal parts of the building; the buildings insurance and costs of managing the building. Most Leasehold Services allow the service charge to be paid in […]

Luxury Real Estate Marketing Essentials: Integrity Is Just the Price of Admission

Many luxury real estate marketers try to set themselves apart from the competition by claiming integrity in their listings. Most real estate professionals who have enjoyed longevity in their field have integrity or they would not stay in business. And, those unscrupulous few are often the ones who use the “I” word in their collateral material and advertisements. Integrity is […]

Customer Relationship Marketing: Your Only Competitive Insulation

The products and services are, for the most part, the same. Their characteristics and attributes are equal. Their benefits are the same. So the relationship that your company, brand, product or service has with its customers is often its only competitive advantage. Companies with strong customer relationships are often leaders. This is well documented in many excellent books and articles, […]

How to write more powerful business letters

Many people in business breathed a sigh of relief when email began to take over the bulk of their daily correspondence. Business letter processing, even today, is complicated and finicky compared to the blissful simplicity of email. However, as you know, there are still times when ink on paper is essential. Many of the so-called “professions” (law, accounting, etc.) in […]

What Equipment is Used for Asphalt Paving?

Used for Asphalt Paving There are many different pieces of equipment used in asphalt paving. However, only a few of the major pieces are essential to a successful paving job. The most important piece of equipment, though, is the paver screed. This is the part of the paver that lays down the asphalt. Depending on the type of paver you […]