Top Five Keyword Research Tools

SEO or search engine optimization is all about keyword research and finding the optimal keywords for search engines to place your web pages in front of your potential customers. Assuming you have a quality product and are providing quality content to those who subsequently visit your site, by following this quick guide you should be able to start finding the […]

7 Money-Saving Content Marketing Tricks Every Marketer Should Try

With the right strategy, a marketer can easily enjoy the incredible benefits of content marketing. Some of these benefits are more traffic, a better reputation, and continued growth in both traffic and long-term reputation with only a small increase in budget. With entrepreneurship, calculating costs and keeping your marketing budget within limit is really important. Although content marketing is very […]

Leadership Lessons for Uncertain Times: Lessons for Leaders from We Are Marshall

The movie We are marshall tells the story of the rebuilding of Marshall University’s football program after a tragic plane crash in 1970 that killed nearly the entire team and coaching staff. The university president came close to suspending the program when he was persuaded by students and the community to rebuild it. Matthew McConaughey plays the coach hired to […]

Tips on branding your YouTube channel

YouTube is the best option if you are thinking of taking advantage of social media marketing to grow your business. With its 1.3 billion users, YouTube is hailed as the second most searched website on the Internet. Offering you the opportunity to expand your audience significantly and generate organic traffic to your website. YouTube was considered a content wild west, […]

Five strategies for organic SEO

Of all the internet marketing strategies in use today, organic search engine optimization, or organic SEO, is one of the oldest and most battle-tested methods of achieving top rankings in search results. Organic SEO works to build rankings for websites based on having highly relevant content that is applicable to the keyword phrases that users are searching for. To achieve […]

SEO Marketing 2018: Top Trends To Focus On

In the world of search engine optimization, 2017 was a busy year in terms of an increase in voice search and strict rules for AMP (accelerated mobile pages). In 2018, there have been some more interesting developments that you can adopt to stay ahead of your competitors. Read on to stay up-to-date with the latest SEO marketing trends. Custom search […]

How to write technically for the layman

While writing a book or for a specific magazine or article site, you should use flowery language with flashy words, long sentences, phrases, or idioms. In short, you need all those elements that will make the text more catchy and will hook the readers! However, that is not the case in technical writing, that is, when you write for websites […]