Understand the truth behind the "cafe menu" by Mike Dillard
Most people who want to start and run a successful MLM or network marketing business today should know what the message is being delivered in the letter and the relevance and importance of the message to people who want to be successful in business sales. MLM or network marketing. sand. Even today’s network marketers, struggling to build an MLM business, really need to read “The Coffee House Letter” by Mike Dillards. The letter details what is happening in the field of network marketing and MLM and explains why networkers are throwing in the towel on building downlines and matrixes and shifting focus to a more recent trend towards using a relatively new called GPT.
The main goal of network marketers when starting or joining a network marketing or MLM business is to succeed in developing a business that is profitable and creates cash flow that replaces income from a job and lives the style of life of the rich and famous. That almost never happens. Nearly 97% of those who start an MLM business fail to make any money at all, and only 1% of the remaining 3% achieve that goal. The “Cafeteria Charter” lists the details that have made achieving this one percent group even more difficult than ever. The industry is changing rapidly and the “letter” is written for anyone who wants to take a chance and get into this field to become aware of some very disturbing ideas to be aware of if anyone is really planning on trying to make more than $10,000 a month from home in 2010 and in the coming years.
The promises of old school thinking that MLM businesses started in the 1960s, 1970s, 1980s and even the 1990s taught for over 40 years are all but dead and “lifetime” residual income is virtually non-existent for the average. Even the newest companies in the last ten years (the most recent past) have come and gone because their trading platforms and compensation models were outdated and based on older business models that have proven to be failures with the advent of the internet. and social networks today. .
As Mike Dillard says in his letter, “Trying to build a downline in the Internet age is like trying to fill a leaky bucket. You can get ahead of the curve for a while if you have the time, money, and energy, but It’s just a matter of time before it dries up.”
This is profound because most people in MLM constantly struggle to find new sources of prospects, prospect these prospects, entice them to recruit and then sign up with the business, then retain the new members through training, motivation, the training some more and, finally, the loss. this valuable resource, for whatever reason, having to repeat the process over and over again. This is what you mean by costing you time, money and energy! And if you think this isn’t happening, think again. Simply reply to any email on any given day and ask, “How many people sign up and how long do those who sign up stay?”
To gain the knowledge you’ll need to succeed in any network marketing or MLM company, you’ll want to read “The Coffee House Letter” in its entirety. Like any good book, article, essay, or manuscript, you’ll need to sink your teeth into it, digest it little by little, and see how it applies to your life goals if you’re thinking of joining a network marketing company. , an MLM company, an affiliate marketing business or just want to understand what has really changed in the last 10 years with the advent of the internet. I think you’ll light up, then you’ll be surprised to discover this information, and you’ll probably be very grateful that you had the chance to educate yourself more. This simple step will likely save you a ton of extra time, money, or energy that you may have unknowingly spent, causing you to fall short in your efforts. You may be saved from the same experiences, the same challenges, and the same frustrations that tens of thousands of unknowingly and uneducated network marketers around the world are also having.